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Is there proof that gamification works? is one of our frequently asked questions, still to this day. One could say that with a young industry, it is to be expected that there are critics which will dismiss that gamification can do anything for anybody. Personally,…
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In gamification design, we are typically adding game elements to a business process. People don’t need to step out into a game world but rather stay involved in what they were doing all along. Sometimes narrative can help but other times a character or avatar…
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In gamification design, we always start with strategic questions first. Often that is part one of the project and in some cases also where it finishes. The reasons can vary, sometimes it has unlocked questions at senior levels that hadn’t been considered before, other times…
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Top tips on using graphics in gamification design The saying a picture tells a thousand words is often used to describe the impact a graphical image can have over and above words. In our current media landscape, the visual and moving image is well and…
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Two weeks ago I mentioned research by the Aspen institute around the different needs at different ages for stimulation of our brain for learning. In the same research document, the researchers outlined, the 5 pre-conditions necessary to optimise our ability to develop our brain and…
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Welcome to this week’s question of gamification. My name is An Coppens. I’m the show host of the Question of Gamification podcast and the CEO and founder of Gamification Nation or aka chief game changer. Today’s question of gamification is: what makes gamification fail? Now,…
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Last week I was in Berlin for the Global Meetup of Get in the Ring. The organisation was set up by Dutch company the Unknown Group with a view of making pitching for new contracts as well as funding for startups and corporates smoother and…
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Emotions are essential for us to make sense of our environment and the information thrown at us. People we associate with influence on how we process information and whether we even take it on board at all. A research study from the Aspen Institute goes…
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Welcome to a question of gamification a podcast where gamification expert and competence answers your questions. Welcome to a Question of Gamification. My name is An Coppens. I’m the show host for this show and also the CEO and founder of Gamification Nation. Today’s question…
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Gamification is primarily used to enhance user experiences and add game elements to an existing process. In most situations, I would recommend tailoring your gamification design to the end-user and their motivations. There is a rare occasion though where the customer organisation really wants to…
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Gamification and games are often considered to be the cool kid on the block when implementing new solutions or something for younger audiences. I often question clients about what drove them to choose game elements as a way of engaging their target audience. So here…
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Welcome to this week’s episode of A Question of Gamification. And this week’s episode is all about game addiction. In fact, I had a question this week, can gamification lead to game addiction? My name is An Coppens. I am the show host for The…
