Gamification Blog

Lessons learned in 2018

14th December, 2018 By An Coppens

2018 has been a year with steep learning curves for me personally and in business. When it comes to net results in annual reports terms the difference from the previous year was marginal with the 7th year of growth in a row, albeit just. From an experience perspective, it feels like we have turned a

Busy people get more done

12th December, 2018 By An Coppens

Time challenge is a funny motivator. I think we have all been there in the lead up to a deadline or a holiday, that sprinting to the finish line makes us more productive. There are colloquial sayings that if you want to get something done is to give it a to a busy person. In gamification, we would c

Is experiencing consequences the key to gamification design for learning?

5th December, 2018 By An Coppens

As children, we learn through feedback and consequences from our environment. Putting a hand on a hot plate will teach you that this may hurt and hence is not desirable. As we grow up, much more rote learning is expected and information is given to us, but the experiential factor disappears over ti

Outstanding gamification awards at Gamification Europe

30th November, 2018 By An Coppens

At the Gamification Europe event projects, individuals and companies were awarded for their efforts over the past 12 months (and probably longer). As a winner of the Outstanding Gamification Agency Award in 2017, I was also privileged to join the other winners, sponsors and more industry experts to

Reflections on Gamification Europe and the state of play in the industry

28th November, 2018 By An Coppens

Over the last few days, I spoke and attended Gamification Europe in Amsterdam. In comparison to last year, the event was no longer two streams fighting for attention, this time we could all stick together and listen to everyone. I personally found the quality a little higher this year also, but mayb

Keeping a gamification design fair for your intended audience

23rd November, 2018 By An Coppens

Balancing a gamification design is no easy feat at the best of times. Keeping your end-user in mind at every given time is however essential. I actually recommend having the persona description somewhere in plain sight when you are working on the design. It will subliminally remind you of what they

Is super league triathlon gamification of top sport?

19th November, 2018 By An Coppens

This weekend I was fascinated with triathlon super league racing. Triathlon is already a tough sport, even without additional challenges. If you have ever tried the trio of swimming, cycling and running, you know transitions are challenging and can turn your legs into jelly. Traditionally each leg i

Reflections from Gamification Summit Turkey

16th November, 2018 By An Coppens

Gamification Summit Turkey has closed and had a theme of changing behaviour running through it. I have great respect for conference organisers the world over because there are so many moving parts to looking after, so well done to team Gamification Turkey. What was outstanding is to have the conse

The dilemma around social learning in the corporate sector

12th November, 2018 By An Coppens

Social learning through the means of an internal online learning campus causes a lot of questionsaround engagement. We are often asked if we can introduce gamification to stimulate discussion and social learning in online learning environments. The solution is never really that simple. If all i

Playing the mental health game

9th November, 2018 By An Coppens

As a young person growing up, I often had periods of severe self-doubt and although I was an average student, good at a lot of things, I always felt I was coming up just short of where everyone else was. As a grown adult, I still have to work at staying in a positive frame of mind about myself, my w

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