Gamification Nation is the leading provider of gamification design for learner and employee engagement
- a solid understanding of employee lifecycle and what it takes to engage employees at key impact points
- active working knowledge of HR and learning related processes
- to look for understanding of your key business objectives and put the strategy in place to achieve these
- to carry out extensive user-experience research
- to design the best possible solution, not just what a platform or system can deliver
- to take an iterative approach to our gamification design and we stay with you after implementation to keep fine-tuning and improving your results
The Team at Gamification Nation
Chief Game Changer
Ideas generator, Design creator, Writing machine, etc.
Sim City (original), Homescapes, Ticket to ride, 80 days, puzzles
Webmaster / Web developer
Web wizardry and development
RPGs like Skyrim and Final Fantasy, FPS games like Apex Legends, and strategy games
Disruptive cuddle seeker
Purring, catching mice and other moving items
Chase birds, box investigations, climbing on top of stuff, hide and seek, biting office equipment if no attention is given
Art-Director / 2D – 3D Graphic Designer
Design magic and practical solutions
Storytelling and gameplay-driven RPGs, eye-catching dynamic FPS games and atmospheric indie games.
Marketing Magic, Multi-tasking, Inventor
Storycubes, Tetris, Fitbit (more steps,more food), Minecraft
The company was founded in July 2012. We have worked with a number of public service organisation across Europe and the Middle East to promote climate awareness, set up learning communities, increase employee engagement and internal achievement and enhance their internal learning experiences. For corporate
In terms of project experience and application of gamification, An Coppens has in her previous ventures as a business coach, TV expert, trainer and instructional designer always implemented fun and game elements well before gamification became a known term. Our projects to date have been in the field of instructional design, learning, recruitment, sales, marketing and productivity.
An has a clear view when game elements are useful and when they aren’t. She has trained in the field of neuroscience which has served her well in assisting high business achievers in reaching new performance and productivity levels. We would say we have over 10 years experience in creative business solutions and in the end of the day with the additional knowledge of a gamification masters and game design education, we are confident that your results will be impacted in a positive sense. Measuring before and after is obviously essential to ensure success.
Our Clients and Partners
Who we work with?
Our clients range from large multinational organisations to
How do we work with you?
Very simply you explain what you want to gamify, who your target audience is and the size/timing of the project, we will quote you what we believe working out a gamification strategy plan will entail. Then once you agree to the strategy fee, we ask for a portion upfront as well as an agreed start date for an initial workshop with all the stakeholders, which will kick off our collaborative process of designing your gamification strategy.
We are not a vendor of any specific gamification platform, we do have business partners that we recommend, because we have seen their work and believe their quality will be of value. However relevance and applicability to your specific business requirement will determine who and what we recommend, not the other way around.
Business outcomes and scope of projects
- Understand business objectives
- Scope of project
- Key Performance Indicators
Understanding your target audience
- User research (surveys, focus groups, analytics)
- Motivational drivers
- Experience mapping
- Collaborative and iterative design process (workshops, journey building)
- High level concept
- Detailed gamification design
- Wireframe and prototype
- Ongoing monitoring
- Feedback to keep engagement high