Feminine Gamification Viewpoint: He for She This week Emma Watson gave a speech at the UN for the launch of the UN campaign ‘He for She’ to encourage equality for both men and women. She points out some amazing facts which whilst travelling and working…
Gamification Mechanic Monday: Boosters In a game you will often earn boosters, which allow you to either move quicker, have additional power or you may even skip forward. Most of the time these boosters are use to keep you motivated and encourage you to continue…
Feminine gamification viewpoint: emotions In my work with sales teams, I am always surprised at the ease of rejecting of emotions when talking about the sales decision making cycle. Emotions are often in a male dominated enterprise culture left at the door or not for…
Anytime I have made big shifts in terms of performance or habits, I set myself a challenge to do it. Before starting the challenge I mapped out my reward for achieving it. I make sure I have a clear image of what the reward is…
Friday Feminine Gamification Viewpoint: Game preferences With statistics about the average gamers on video, computer and mobile devices showing that both men and women are players and the percentage gap between men and women coming ever closer, what do the ladies prefer? Personally I have…
Gamification Mechanic Monday: Absolute Rankings The top performers in any field will enjoy being listed in rankings when rankings are a clear reflection of performance such as in a sales environment or sports. For top performers this tends to be a motivator when on the…
Friday Feminine Gamification Viewpoint: 83 % of consumer buying decisions are made by women With a lot of gamification efforts made in marketing and sales, here are some interesting statistics first introduced by Tom Peters in his book Re-Imagine dating back nearly a decade: 83%…
Friday Feminine Gamification Viewpoint: Workplace Motivation With motivation as a core base for gamification in business, let’s look at how men and women are motivated differently in the workplace. The info graphic below shows an interesting and subtle differentiation. One could argue the male side…
Ever since I was a child I have had activity or action trackers that I created mainly with pen and paper. There was great satisfaction in filling another square in my money saving tracker or scratching off days to holiday when in school. These days…
Gamification stuff we love: MySugr Last week I spoke at the sales and marketing in Pharma conference in amsterdam and in my preparations I came across this great app called MySugr, which helps diabetes sufferers to keep a hold of their monster aka the diabetes….
Gamification stuff we love: Octalysis As I am writing this blog post I am also emerging myself in a 3 day online program by Yukai Chou on his framework Octalysis, so it only seems good timing to tell you more about why we love this…
Gamification Mechanic Monday: Sound Sound in games is often a considered part of the packaging, but when it is used to indicated pending danger, win or lose scenario’s or effectively your only feedback at a point in the game, then it also becomes a game…
