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Tag: Business


Gamification we love: Gamification of sales

An Coppens | 12th September, 2019

Sales gamification Sales people are in many organisations considered to be the most competitive bunch in the pack and in my experience closely followed by lawyers and finance guys. It is therefore no surprise that they are amongst the first to take on gamification and…

Gamification mechanic Monday: Access Items

An Coppens | 10th September, 2019

Access items  Access items unlock next levels for a client or employee, they can be random or planned, based on certain conditions that need to be met. When I look at course design, asking a learner to complete a quiz in order to gain access…

Crowdsourcing as a way to raise funds for serious healing game

An Coppens | 26th August, 2019

Crowdsourcing as a way to raise funds for a Dementia game The debate whether crowdsourcing is in fact gamification is not finished yet. Personally I like the fact that you engage with a number of interested parties to fund a project, rather than traditional means…

Gamification Mechanic Monday: Absolute Rankings

An Coppens | 26th August, 2019

Gamification Mechanic Monday: Absolute Rankings The top performers in any field will enjoy being listed in rankings when rankings are a clear reflection of performance such as in a sales environment or sports. For top performers this tends to be a motivator when on the…

Playing a bigger game rollercoaster ride

An Coppens | 17th May, 2017

Playing a bigger game rollercoaster ride

In any given business, growth and cash flower the core of what provides security for the owners and staff. At the start of this financial year, despite an immediate Brexit drop-off of pipeline business, the year ahead looked good. I had managed to secure great…

Gamification stuff we love: rewarding your collaborators

An Coppens | 11th May, 2016

Gamification stuff we love: rewarding your collaborators I have been working with Active Management on gamification for their community of fitness business owners. The podcast zoned in on some of the key items to pay attention to when designing gamification for your fitness organisation.  The email…

Gamification Mechanic Monday: visual celebration

An Coppens | 17th August, 2015

Gamification Mechanic Monday: visual celebration I am playing a game called Best Fiends for some time and the aim is to beat slugs with a team of bugs who all have their individual super powers and shooting ability. Depending on the challenge presented you pick…

Feminine gamification viewpoint: #ChoosePossibility

An Coppens | 22nd May, 2015

Feminine gamification viewpoint: #ChoosePossibility Earlier this week a letter was published on the blog to give the positive story of female entrepreneurs and CEO’s who have gone on to build successful technology businesses. The action was taken to counter act all the negative press that…

Feminine gamification viewpoint: social to encourage ladies?

An Coppens | 23rd January, 2015

Feminine gamification viewpoint: social to encourage ladies? Social media is largely dominated by ladies and their contributions, so will building a social element in your gamification strategy encourage ladies to take part? In statistical terms ladies definitely dominate most social media networks, yet I often…

Gamification Mechanic Monday: Power-ups

An Coppens | 14th July, 2014

Gamification Mechanic Monday: Power-ups Have you ever played a game, where all of a sudden you earned or could implement a power-up? Something that gives you extra power in the games and allows you to perform stronger or skip forward. These Power-Ups can be earned…

Gamification Mechanic Monday: Ambassadors

An Coppens | 23rd June, 2014

Gamification Mechanic Mondays: Ambassadors Brand ambassadors in effect do the hard work for you in promoting your message to a group of people that have an interest and he may even go as far as converting them to customers. In the gaming world he is…

Friday Feminine Gamification Viewpoint: Convincing the ladies

An Coppens | 6th June, 2014

Friday Feminine Gamification Viewpoint: 3 top tips for convincing the ladies In recent conversations at gamification conferences a number of organisations looked for the the answers on how to convince the ladies. In fact some companies even blatantly admitted that their ambition to bring on…

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What is the impact for corporate sector initiatives when the games market valuation numbers soar to record heights?

UKIE, the UK interactive entertainment association published figures today to show that the consumer game market valuation has grown to over £7 … Read More about What is the impact for corporate sector initiatives when the games market valuation numbers soar to record heights?

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