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Gamification Design for Employee Engagement

Improving employee engagement is by far the most commonly requested reason why organisations contact us to apply gamification. However, most of our clients had some concerns.

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Gamification Design for Learner Engagement

Improving learner engagement is by one of the most commonly requested reason why organisations contact us to apply gamification. However, most of our clients had some concerns.

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Gamification Design for Customer Engagement

Improving customer engagement is often slightly off the radar for most CEO’s and we seriously wonder why, now a few forward thinking business owners have contacted.

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Gamification Blog

empathy mapping in gamification design
How do you want to make people feel?

  17th October, 2018 By An Coppens

One of the things I have been mentioning a lot lately whilst speaking at HR and learning related …

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voice technology on www.gamificationnation.com
Will voice commands take over?

  15th October, 2018 By An Coppens

Our most recent addition of family gadgets is an Echo dot, the Amazon device that does all sorts …

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GamiCon 2018 post event reflections

  10th October, 2018 By An Coppens

If you have been following my social media, then you know I was at GamiCon 2018 in Chicago, …

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dark side of gamification www.gamificationnation.com
Popularity contests as the dark side of gamification

  3rd October, 2018 By An Coppens

If you have been reading my blog for some time, you know my aversion for things like leaderboards …

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What is gamification?

The working definition according to Gamification Nation founder and Chief Game Changer An Coppens is as follows:

Gamification (pronounced game-i-fi-ka-tion) is the application of game dynamics, game psychology and game mechanics to non-game situations, such as HR, learning and development, sales and marketing and other business processes.

Experience some gamification!

Not sure what all the buzz is about? Then, I highly recommend in that case that you experience a bit of the fun.

Who and what does it apply to?

Gamification Nation is the leading supplier of learner and employee engagement focused gamification design. Our Clients are innovation minded and looking for more fun ways to engage their clients and employees. They range from small businesses, to applications and product developers as well as well-known brands and multinational organisations.

Here is a selection of some of the problems they faced:

  • Sales team performance is static and new sales person ramp up to performance very slow
  • Employees are not engaged, we want to see them energised and motivated again
  • We want our call centre team performing at their best and implementing new knowledge so our customers are better served, training is not reaching the front line
  • Internal communication and collaboration is not working as well as it could
  • Learning offering is huge, but the uptake and implementation is slow and not as sticky as we would like it to be
  • Our recruitment process is not reaching the younger generations
  • We want to improve our employee on-boarding plan
  • We want to level up our performance management and productivity,
  • We want to invigorate our membership community and have members make the most of it

What have clients achieved?

The results companies have achieved so far:

  • Increased productivity and collaboration
  • More learning completion and active implementation
  • Better sales results
  • More empowered and self-motivated employees

At Gamification Nation we want to enable you and your team to hit results. We work collaboratively with our clients to find a fitting and engaging solution to the problem. We suggest you start at a strategic level with what you want to achieve, then we typically learn as much as possible about your target audience and we design our gamification stategy accordingly. We often tweak and improve our solution until it hits the right note and will work with your development team and/ or our business partners to implement the full solution.

Tell us your biggest gamification challenge: BIGGEST CHALLENGE

Find out how you can achieve results with our tailored gamification design solutions, or join our community, where you have access to our courses, tools and like-minded individuals aiming to achieve similar goals.

Outstanding Gamification Agency Award Winner