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Tag: engagement


Fiat YouWear App fun example of gamification

An Coppens | 28th August, 2019

Fiat YouWear App fun example of gamification

  Fiat YouWear: Fun example of Gamification   Earlier this week I was at a networking event and I ended up having to teach what gamification is all about. For some reason I seem to hang out with the innovators of this world, who seemingly…

What the Game of Thrones can teach us about suspense..

An Coppens | 21st August, 2019

I have to admit, I was introduced by rather gentle force to watch The Game of Thrones, normally I would shy away from series with lots of killing, fighting and blood scenes. Some of the episodes did leave me with nightmares, so having some lighthearted…

Gamification Mechanic Monday: Flow

An Coppens | 12th May, 2019

Gamification Mechanic Monday: Flow One of the most frequently used models relating to gamification and keeping engagement is the concept of flow. Flow can be described as creating enough challenge for the level of skill of a player in order to keep them evolving without…

Gamified Museum Experience

An Coppens | 13th March, 2019

On holidays in Sweden we were on a road trip @babyitsmelovep in the Ostersund area and my partners family recommended that we should visit the folkloristic museum Jamtli, primarily for my benefit. Basically it gives a flavour of how people lived throughout the ages in Sweden,…

How to measure engagement of your design?

An Coppens | 14th May, 2018

Measuring engagement when it comes to employee engagement is usually carried out via questionnaires or survey or even mood tracking within the business. Some behaviours like the 5 pm rush out the door and lingering breaks, slow pace of productivity is indicative of a probably…

Gamification benefits the 2nd screen

An Coppens | 6th January, 2016

Gamification stuff we love: Gamification benefits the 2nd screen The second screen in television terms is the screen a lot of us are holding whilst watching TV, whether that is a tablet device, mobile phone or laptop. For some time the broadcast media industry has been…

Gamification Mechanic Monday: Prize Pacing

An Coppens | 13th July, 2015

Gamification Mechanic Monday: Prize Pacing Creating a sense of scarcity and at the same time increasing the value of the eventual win, can be achieved with prize pacing. The objective is that your prize is distributed in small doses on a regular basis and in…

Gamification Stuff we love: The Gronstedt Group

An Coppens | 25th February, 2015

Gamification Stuff we love: The Gronstedt Group Yesterday I had the chance to speak with Anders Gronstedt, the founder of The Gronstedt Group Inc based in Colorado in the USA. We shared out interest in 2nd live and 3D-simulations for learning purposes as well as…

Gamification stuff we love: Attensi Simulations

An Coppens | 10th September, 2014

Gamification Campaigns we Love: Attensi Simulations Thanks to the Norwegian Innovation Board I recently met with the Norwegian company Attensi, who make simulations for learning purposes. One of their showcase projects is in retail. They developed a virtual image of the real store of a…

Gamification Mechanic Monday: Game constraints

An Coppens | 1st September, 2014

Gamification Mechanic Monday: Game Constraints Each game has it’s own constraints for example a first person shooter game is just that. The game of basketball is played on a basketball court, with 2 baskets on either side, 5 players in each team and the purpose…

Feminine Gamification Viewpoint: Communication

An Coppens | 1st August, 2014

Friday Feminine Gamification Viewpoint: communication styles Traditionally men and women tend to behave different when communicating with people of the same gender. Men form friendships based on common interests, women look to friends for mutual support. When a man and a woman become friends however…

Training needs to be engaging

An Coppens | 27th June, 2013

Training needs to be engaging

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What is the impact for corporate sector initiatives when the games market valuation numbers soar to record heights?

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